Compassionate Mgmt with wisdom & resilience profile. Mindfulness awareness for solving problems.

“Sometimes the fault lies not in the decision-making process but rather in the mind of decision-maker” -John S. Hammond

Mental and physical phenomena are impermanent, constantly coming and going, changing without pause.

When we hang on to them and consider them ours, we will believe any story our mind tells us, we label people by the memories and apearence.

It is not the true!

I took a step back from the believe to be “me” and “mine” replacing it by awareness of the permanet neutral observer of the whole process.

It opened one space in one way or another in reference to death, absence, disappearing... the space that connect us in the same energetic matrix.

Luis Loreti

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Core skills & Attributes

Success is the ability to face continual challenges, can do; never give up philosophy!
Highly passionate about ventures that make a difference in people's lives.

  • Artificial Intelligence & Scientific Computing Researcher.
  • Wireframe and prototype/Product Development Management.
  • Website user Design (UXD)/Life Cycle Management (SDLC).
  • Customer Relationship Management (CRM) software.
  • Social Media Marketing Development/Management.
  • Strategic planning & Hands-on doer.
  • Market Research/Business Plans Creation.
  • Startup, Early stages ventures.
  • Fund Raising.
  • P&L cash flow ( Cash is King).

Soft skills

“What we are looking for is what is looking.” ― St. Francis of Assisi

I use leadership compassion management to get tough things done in a human way; improve team collaboration, raise levels of trust, and enhances loyalty; combined with wisdom for taking difficult & well-developed decision-making.
  • Resourcefulness
  • Self-Awareness
  • Perseverance
  • Analytical Reasoning
  • Adaptability.



Pretty Good


Education :

GSM London

Master of Business Administration - MBA

Identifying a market entry strategy for the Brazilian beer market : BREWPUB

Université catholique de Louvain

Licence en Sciences Naturelles Biotechnologie Industrielle - Brewmaster

Analysis of the Hops lipid fraction.

Unicamp - University of Campinas

Bachelor of Food Engineering

Experience :

I started working in the brewing industry,then I went to the biotechnology field, working with Japanese in the ribonucleic acid (RNA) production.
I made one MBA, and after working with mineral water for some years, I built my own company.
In 2008 I started to work in the e-commerce business, developing platforms and outsourcing production in China.
From 2019 I started to develop Artificial Intelligence applications to save lives in the healthcare digital field.

Multi-Storefront website eCommerce Platforms - DTGpix

Two multilingual websites developed for desktop and mobile,multiple featured:
creation modules with "minicard" and seller section for affiliated.

Handled Cross-Functional function between Full Stack Developer
and Digital Printing Product Specialist

I founded DTGPIX ( two multilingual websites/desktop and mobile) to democratize the
design industry and improve people Interpersonal communication, through web-based
digitally printed products.
It also produces a tangible positive impact on engagement and awareness with
fundraising campaigns and free affiliated stores.
The company handles from the web development to hosting, digital marketing, images
design creation, t-shirts/gifts printing.

CEO - Mineral Water & Juices Factory


Fontelli mineral water plant had a mineral water bottling capacity of 2000 LPH and fruit juices of 3000LPH.

•Accomplished a complete Business Plan, developed and executed a Strategic Implementation Plan (SPI).
•Assessed hydrogeological and environmental data from 3 791,910 km² area. One land was elected to buy (well drilled ).
•Governmental regulatory affairs submission by all applicable legislation and regulations to get the approval of a bottled water source.
•The water found has 5 recognized therapeutic qualities by the legal water regulation agency.
•The mineral water commercialization achieved the sales goal due to therapeutics properties and logistic competitive advantage.


Femsa / Heineken

1989 to 1992

Botling Line Supervisor

The plant had a bottling capacity of 1.2 million hl/beer/year.

•Supervised the line mechanics ensuring proper operation and care of equipment
including preventive maintenance and immediate repair as necessary.
•Made observations of efficiencies and inefficiencies, implemented measures to improve efficiency.
•Ensured all safety rules were enforced.

Master Thesis



MBA Dissertation


The main objectives of this dissertation are:

• Develop an entry strategy that breaks the barriers of the Brazilian beer market.
• Develop an understanding of the complexities involved in the Brewpub business.
• Get the best value of the Brewpubs resources, focusing the brewery.

This dissertation attempts to answer the following questions:

• Which are the trends in the Brazilian beer market for the next five years?
• Which are the key points in the competitive environment of the
Brazilian beer market?
• Which are the key factors that contribute to the success or failure,
when analyzing a Brewpub business as a market entry strategy?
• Which are the key points when designing one Brewpub brewery?
• Which are the implications and recommendations of this study for a
Brewpub project?
• Which are the recommendations for further study?

Master Brewer Dissertation


The flavor stability of beer is positively influenced by hops in a number of ways including the influence of polyphenols, but also have a lipidic fraction that contributes with beer aging.

Gas chromatography (GC ) analyses were utilized to identify the hope lipidic fraction extract with different hop extracts:

CO2 liquid and supercritical, ethanol, neo-extract and hexane.

The objective of this dissertation is to analyze the lipidic % extraction related to acid α and solvent type utilized to make the extract.

Language skills